Welcome to the world of YLANG YLANG, St. Louis' coolest jewelry store established in 1985. For more than 36 years, we’ve celebrated many of life’s most magical moments with you. For all of life’s milestones, make it YLANG YLANG. We are designer jewelry!  

In 1985, while in search of an innovative jewelry concept, Ray and Lois Morganstern discovered YLANG YLANG in Bal-Harbour, Florida. Their mission was to bring unique fashion jewelry to Saint Louis. Eventually the store evolved from that of European fashion jewelry to fine designer jewelry crafted of diamonds, color gemstones, platinum, gold and silver.

Now - With the help of the Morganstern's daughter Julie Ettinger, the family is passing down the crown to the next generation, making their store feel more like a second home to employees and customers. The core jewelry line is accented by an array of unique and trendy designer items, many found only in Saint Louis at YLANG YLANG.
 As the store journeys into its 36th year, Lois and Julie invite you to visit the sparkling world of YLANG YLANG designer jewelry.

YY IN THE COMMUNITY

At YLANG YLANG, we know each day is a blessing. How fortunate we are to have friends like you. How lucky we feel to share your special moments. Our passion is also our pleasure. We treasure the ability to give back to you, our friends and community. Our passion for giving enhances the lives of thousands of children with disabilities. YLANG YLANG contributes to quality-of-life and comfort for special kids and their amazing families, locally and globally through various charities. Our hope for this life is that, together, we can make a difference, one that is lasting and brings beauty. “Love This Life” is our wish for you. “Love This Life” with YLANG YLANG, and we promise it will love you back.